After the anti-climactic conclusion to the "Summer of Lebron", it is clear that at age 26 and a half (and at an emotuional age of 15), Lebron has considered his legacy in basketball and in the world about as much as he considered the consequences of announcing his "Decision" in an hour long special on ESPN.
In case you were cowering under a rock until the events of the "Summer of Lebron" would blow over (like Jeff Van Gundy, who then emerged, disoriented, and proclaimed that the Miami Heat would win more games than the 72 - 10 Chicago Bulls team), you would know that, despite compelling presentations from several NBA teams, including one that would have put Lebron literally playing in Michael Jordan's shoes and along side MVP candidate, Derrick Rose, Lebron made the cowardly "Decision" to join Dwayne Wade on HIS Miami Heat team.
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A bold offer to a man who lacks enough "bolds"; Lebron can't fill MJ's shoes. |
When Lebron could have plugged into a perfect win-now situation with a complete and talented team, with the franchise that Michael Jordan exploded, in the stadium that Michael Jordan built, in the city that Michael Jordan made into a basketball town and that had been starving for a basketball hero, Lebron could have built a legacy in
Chicago that would have written itself. Lebron brand would have elevated itself to a worldwide brand, strengthened by its organic association with the iconic Jordan.
And although it would have been difficult to see at the time, it is clear now that the
New York proposal was also a powerful one, with Amare Stoudemire's continued MVP-like efforts for the New York Knicks this season. Amare has New York squarely in the playoff picture and is making the case as a legitimate destination for next year's most coveted free agent, Carmelo Anthony.
And, of course, the
Cleveland Cavaliers, though hampered by salary cap restrictions, would have found a way to make the necessary upgrades to stay the class of the NBA, if Lebron had stayed. And if he had won even one NBA title with the Cavs, the city of Cleveland would have rejoiced with the pent up energy of all the years of frustration that came before. Lebron's legacy would have been Cleveland's Greatest Champion.
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Lebron should just change his name to "Lebron James Dwayne Wade's Sidekick" |
However, whether it had been planned since the 2008 Olympics or even earlier, Lebron chose to join Dwayne Wade, a player who has already gotten it done in the NBA Finals and already has his own NBA Championship and NBA Finals MVP legacy. No matter how many championships they hope to win together, DWade will always have one more; one that he won after being the underdog and trailing the favored Dallas Mavericks two games to none in the series. Wade was the one man wrecking crew carrying his Miami Heat to victory in the series in Jordanesque fashion. And that is why, by joining DWade's Miami Heat, Lebron's legacy can only be one thing: Dwayne Wade's Sidekick.
At best this would mean being "Scottie Pippen" to Wade's Jordan, but Lebron will still have to win multiple championships in Wade's shadow to even be considered as great as Pippen really was. Wade and his sidekick have yet to show that they can play together with the same kind of chemistry that Jordan and Pippen had in winning 6 NBA Championships.
In this day and age of NBA Superstar branding, it is amazing that Lebron's PR people would have allowed Lebron to make such a collosal PR mistake, as they have continued to allow him to do since "The Decision" show. Whether Lebron can change his legacy is mostly a question of whether he is willing to change the PR team that got him here, for this much is clear; Lebron has decided not to be responsible for his legacy, just as he has decided not to be responsible for the failures of his teams in past and future playoffs.